Hotpotato developed a distinctive visual identity for Retrosun that seamlessly blends vintage aesthetics with contemporary design principles. The branding reflects Retrosun’s innovative approach to classic awning systems, tailored for an international market where design, quality and functionality play a key role.
The logo design strikes a refined balance between retro character and modern simplicity, resulting in a strong and recognisable brand mark. By respecting Retrosun’s heritage while embracing modern branding standards, the new visual identity positions the brand as a forward-thinking, globally oriented player in outdoor shading solutions and custom awning design.
The logo design strikes a refined balance between retro character and modern simplicity, resulting in a strong and recognisable brand mark. By respecting Retrosun’s heritage while embracing modern branding standards, the new visual identity positions the brand as a forward-thinking, globally oriented player in outdoor shading solutions and custom awning design.
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